Gateway Object: Newman Brothers Trade Catalogue – 1960s

Newman Brothers Trade Catalogue - 1960s
Geo.Gale Die casters letter.jpg

History

In the Newman Brothers’ collection, there are six different trade catalogues dating from the early years of the factory to the 1960s. These give us a good idea of what the company sold, although not everything in the catalogues was made at the factory. There are some Newman Brothers’ products that don’t feature in the surviving catalogues. These catalogues were aimed almost exclusively at funeral directors.

The 1960s onwards

By the 1960s, Newman Brothers had significantly reduced their product range to contain just over 60 products compared with over 200 at their height before the First World War. The most significant change in the publications was the introduction of plastic furniture. This ties in with the purchase of a second-hand vacuum coating machine, which applied the metallic finishes to the plastic handles.

Their range of cast furniture had also dramatically reduced, featuring on just one page of the 1960s catalogue. Their casting shops had been demolished by this point, so it seems likely that there was still a limited amount off site production. By 1957, they had outsourced work to GEO. Gale (Die Casters) LTD. Read more about the Newman Brothers’ Casting Shop here

Newman Brothers do not appear to have introduced any new products after the 1960s, and this catalogue was still up until they closed in 1998. It comprises their most popular products, the oldest of which is the cast brass Gothic handle. This is perhaps their best known handle, it featured in their earliest catalogue dating from the 1890s and has been used on the coffins of royalty and Winston Churchill.

View the entire collection